Montana Women’s Tri
Copper Bee’s first client ever – the MTWTRi. After participating in the race in 2022, I was happy to develop collateral for an organization dedicated to empowering women of all ages, sizes, colors, and abilities to improve their lives through sport.
The 2023 MTWTRi Poster uses the brand colors and new images for the swim, bike, and run.
The challenge of this project was working all of the sponsors into the design. Sponsorship came in three tiers – gold, silver, and bronze – and those tiers needed to be visually evident.
In an effort to keep participants engaged in physical activity throughout the year, race director Ann Gilbert came up with three different virtual events – fall, winter and spring. I developed a poster template that could be changed and adjusted for each season. There were also several supporting digital pieces created for the events.
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